Kieran’s Substack - The AI Marketing Generalist

Kieran’s Substack - The AI Marketing Generalist

How I Use Claude Code to Turn Any Expert's Best Thinking Into an AI Skill

Learn how to convert any expert's public content into a reusable AI skill you can run whenever you need it

Kieran Flanagan's avatar
Kieran Flanagan
Apr 10, 2026
∙ Paid

Reading Ogilvy doesn’t make your copy better.

Having Ogilvy’s principles codified into a grader that scores your copy in real-time does.

Everyone consumes expert content. Newsletters, podcasts, YouTube. With AI, it’s now possible to instantly turn that content into action.

As Naval Ravikant put it:

“Reading is not the same as understanding. Understanding i…

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