Kieran’s Substack - The AI Marketing Generalist

Kieran’s Substack - The AI Marketing Generalist

Stop outsourcing your marketing intelligence to AI. Do this instead.

How to turn your team's marketing intelligence into your most valuable asset, one that compounds with every marketing campaign and doesn't leave when your best people do.

Kieran Flanagan's avatar
Kieran Flanagan
Jun 18, 2026
∙ Paid

Satya Nadella published something last week that speaks to how a modern marketing team will win once all teams are rebuilt around AI.

The title of the post was “A frontier without an ecosystem is not stable.” It sounds like something written for a CTO.

But it’s as applicable for anyone working in marketing.

Buried in the post is the clearest description I’…

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