Nov 12, 2020 12:00:00 AM

How to Create a Multi-Million Dollar Acquisition Strategy

In this episode of the GrowthTLDR, we talk about some of the latest tech stories, including Loom updating their pricing and Notion launching jobs to be done guides, and how you can build a customer acquisition model for 2021.

Topics: Growth, Podcast, Swipefile

Oct 27, 2020 10:33:00 AM

The 8 Steps to Build a Winning Content Formula

In this episode of the GrowthTLDR, we discuss the eight critical steps to building a winning content formula.

We cover the three most popular categories of content, the best research methods to building your editorial calendar, how you grow an audience for your content, and how to cross-pollinate ideas across channels.

Topics: content marketing, Podcast, Swipefile

Oct 17, 2020 10:51:00 AM

How to Be a Successful Leader at a Scale-Up

In this episode of the GrowthTLDR, we talk about what great leaders at scale-ups excel in.

Topics: Podcast, Swipefile, Leadership

Sep 3, 2020 4:57:45 AM

How Fast-Growing Companies Make Use of Data

In this episode of the GrowthTLDR, we talk about the relationship between marketing and data and how some of the world's best companies use data to optimize their go-to-market.

Topics: Growth, Podcast, Swipefile

Aug 27, 2020 4:11:31 AM

How Most Growth Comes from Adding Motivation and Removing Friction

In this episode of the GrowthTLDR, we're back with another Swipefile, where we talk about adding motivation and removing friction.

Topics: Growth, Podcast, Swipefile

Aug 13, 2020 5:37:43 AM

How the Adjacent User Theory Applies to Content Marketing

In this episode of the GrowthTLDR, we talk about a great article from Bangaly Kaba called - "The Adjacent User Theory."

Topics: content marketing, Podcast, Swipefile

Aug 6, 2020 4:08:06 AM

Why Marketing Needs to Be Accountable for Revenue

In this episode of the GrowthTLDR, we're back with another Swipefile on why marketing should be accountable for revenue.

Topics: Growth, Podcast, Swipefile

Jul 24, 2020 3:41:28 AM

Why Marketers Need to Master Persuasion and Prioritization

In this episode of the GrowthTLDR, we discuss what skills are the most under-valued in marketing.

Topics: Podcast, Swipefile, Leadership

Jul 18, 2020 12:12:31 PM

Growth is Strategy, not just Hacks, Tips, and Experiments

In this episode of the GrowthTLDR, we talk about how you build a foundational layer for growth.

Topics: Growth, Podcast, Swipefile

Jul 14, 2020 4:29:15 AM

How B2B Companies Scale Consumer-Led Growth

In previous episodes of the GrowthSwipeFile, we talked about the future of B2B marketing, including the shift to B2C2B go-to markets.

Topics: Growth, Podcast, Swipefile

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