Jun 4, 2019 4:34:25 AM

How Steli Efti turned a Sales Consultancy into Fast-Growing Close.com

What we cover in Episode 43

On this episode of the GrowthTLDR, we talk to CEO and founder of Close, Steli Etfi. Close are a profitable company who offer fast-growing companies a CRM and sales automation platform. They're a fully remote company with 34 employees across 12 different countries.

Topics: Growth, Podcast, Founder

May 28, 2019 5:00:59 AM

Why Benjamin Seror wants to democratize data at SimilarWeb

What we cover in Episode 42.

Topics: Growth, Podcast, Leader

May 21, 2019 5:42:07 AM

How to Better Onboard and Monetize Free Users

What we cover on Episode 41

We love talking business models on the GrowthTLDR.

In this episode on the GrowthTLDR, we talk to CRO and Co-Founder of MadKudu, Francis Brero on how to better onboard and monetize freemium users.

Topics: Podcast, Founder, User Engagement

May 14, 2019 3:33:35 AM

How Wil Reynolds went from teaching economics to building a world-renowned marketing agency

What we cover in episode 40

How many of us get knock backs in our careers? How many of us let those knockbacks hurt our success?

Wil Reynolds is the founder of Seer Interactive, a globally renowned marketing agency with over 150 employees. He decided to start Seer after he spent 18 months looking for a role in marketing but didn't get a single interview.

Topics: Podcast, Founder, Customer Acquisition

May 7, 2019 4:50:27 AM

How AI Helps Brands Discover Their Audience

What we cover in EP39

We've all seen the film Terminator (or at least you should have). But, are we going to see mass termination of marketing jobs as AI becomes ever more intelligent?

On episode 39 of the GrowthTLDR we talk to founder and CEO of LighteningAI, Colette Nataf about the effects of AI in marketing.

Topics: Growth, Podcast, Founder

Apr 30, 2019 8:28:00 AM

The Secrets Behind ActiveCampaign's Rapid Growth

What we cover in Episode 38?

There is a misconception that high growth companies are overnight successes. You often don't hear the real story on how it took years and a lot of hard work to build that success.

Today, we're joined by founder and CEO of ActiveCampaign Jason VandeBoom to talk about their growth story.

Topics: Growth, Podcast, Founder

Apr 23, 2019 3:30:19 AM

How to Grow Your Business Using the 10X Formula

What we cover on Episode 37

In a growing company there is no end to the opportunities you can invest time and effort in, so just how do you decide on the ones worth that investment?

We talk to Garrett Moon, CEO, and Co-Founder of the rapidly growing CoSchedule about his 10X formula for growth.

Topics: Podcast, Founder, Customer Acquisition

Apr 16, 2019 4:28:28 AM

Why Brand isn't Your Moat

What we cover on Episode 36

Is brand your only moat left?

We talk to April Dunford on how a clear and differentiated point of view is what helps to make a company successful, not the brand.

Topics: Podcast, Founder, Brand

Apr 9, 2019 4:27:09 AM

Virality and Product-channel fit: The Story Behind Looms Explosive Growth

What we cover in EP35?

We're big fans of product-led companies, and Loom is an example of how growth for them can be rapid if you get all of the key elements correct.

Loom is a product that has natural virality and easily spread within companies through one individual's usage.

Topics: Growth, Podcast, Founder

Apr 2, 2019 4:44:02 AM

The Walmart Content Marketing Strategy with Edward Ford

What we cover in EP34?

We love unveiling new marketing strategies here on the GrowthTLDR :) In this weeks episode we talk to Edward Ford who is the Marketing Director at Supermetrics.

We talk about customer research and how marketers often undervalue the impact of it. We cover the essential customer insights to get and the importance of understanding your customer's buying trigger.

Topics: content marketing, Podcast, Leader