Jan 15, 2019 4:10:26 AM

How Fast-Growing SaaS Companies Can Adopt Growth Principles with @Ferdigoetzen @Recruitee

What we cover in Episode 24

How can fast-growing SaaS companies apply growth principles across their marketing team?

Ferdinand Goetzen is the chief growth officer for Recruitee based in Amsterdam who has over 40 employees and are growing fast.

Topics: Growth, Podcast, Leader

Jan 8, 2019 5:28:30 AM

Rethinking Your Content Marketing Strategy with Jimmy Daly @Animalz

What we cover in Episode 23

How would you like to be ahead of the curve on how you can rethink your content marketing strategy? You know early adopters generally win, right?

In episode 23 we talk to Jimmy Daly about how you should stop thinking of your blog as a publication.

Topics: content marketing, Podcast, Leader

Dec 18, 2018 4:50:48 AM

Customer Acquisition and Growth At Scale with Brittany Bingham @RaiseMe

What we cover in Episode 22

What's it like to work in a company that has a genuinely viral product, or to do growth for a marketplace?

In this episode with talk to Brittany Bingham who is the VP of Marketing/Growth for RaiseMe.

Topics: Podcast, Leader, Customer Acquisition

Dec 4, 2018 5:31:55 PM

How to Build a Successful Growth Team with Jeff Chang @Pinterest

What we cover in Episode 21

Pinterest is an incredible success story. Founded in 2010, they now have well over 250 million monthly active users.

Pinterest is also known for having an excellent growth team who have documented a lot of their work online.

Topics: Growth, Podcast, Leader

Nov 29, 2018 8:18:26 AM

A Search Growth Team Generating Record Numbers with Colm Flanagan from HiPages.com

What we cover in Episode 20

Search is still one of the best channels for growth, but it's also more competitive than ever. What do the most successful companies do to win the search battle?

They invest in a full stack search team. We've discussed the value of this team in previous episodes.

Topics: Growth, Podcast, Leader

Nov 27, 2018 4:40:27 AM

Building an SEO Machine with Kevin Indig of Atlassian

What we cover in Episode 19

Atlassian is a growth machine, valued at over $10 billion with near 132k customers; their path is one all software companies would like to follow.

Like any high growth company, Atlassian has leaned into Google generating over 2 million organic visits each month (source: Ahrefs).

Topics: Podcast, Leader, Customer Acquisition

Nov 20, 2018 4:30:14 AM

Women in growth, decision making, and user psychology

What we cover in Episode 18

All of the guests on this podcast to date have been men!

Why is that? Is it a reflection of Scott and I's networks? A representation of the industry, or something else.

Topics: Podcast, Leader, Customer Acquisition

Nov 14, 2018 6:49:01 AM

Why Marketers Need to Unlearn Marketing

What we cover in Episode 17

If you've been on the internet at all, chances are you've used Spotify. They have over 83 million paying customers. Wow.

In this episode we catch up with Mayur Gupta, the VP of Marketing & Growth at Spotify to talk about:

Topics: Growth, Podcast, Leader

Nov 6, 2018 9:33:32 AM

How Zapier grew to $35 million in ARR

What we cover in Episode 16

Zapier is a remarkable success story.

They've grown to $35 million in ARR after only taking $1.2 million in funding.

Topics: Growth, Podcast, Founder

Oct 30, 2018 6:08:47 AM

Growing a Marketing Agency from 1 to 60 employees

What we cover in Episode 15

Growing a company is never easy. There are many decisions you need to get right along the way.

In this weeks episode, we talk to Ross Hudgens about his experience growing Siege Media from one person to over 60 people across two offices.

Topics: Growth, Podcast, Founder